Thinkific
Thinkific is the platform we recommend most often, because it does the teaching part properly and does not charge you for a marketing suite you may not use. The builder is chaptered and fast once you learn its structure, video uploads are handled for you, and quizzes, downloads and completion certificates are first-party rather than plugins. The student side is the quiet strength: playback is reliable, progress is obvious, and the mobile experience does not fall apart — which matters more for refund rates than any landing page. Paid plans take no cut of your revenue, so at volume it is meaningfully cheaper than percentage-based platforms. The free plan is genuinely usable for a first course. Where it loses is marketing: email is basic, funnels are limited, and deep design customisation hits a wall without code. Pair it with an email tool you like and it is the best value in the category at 8.4.
| PLAN | PRICE | WHAT YOU GET |
|---|---|---|
| Free | $0 /mo | One course, core features, Thinkific branding |
| Basic | $49 /mo | Unlimited courses, custom domain, coupons |
| Start | $99 /mo | Assignments, memberships, live lessons |
| Grow | $199 /mo | Bulk enrollments, API, more admin seats |