Buffer is the steady utility of social scheduling. It does not promise to grow your audience, write your hooks, or change your life. It just posts the things, on time, where you said.
We assessed Buffer alongside the rest of our scheduling & publishing reviews, including Metricool, Typefully and Vista Social, so the score below is relative to that field.
For most creators, this is the right level of ambition for their scheduling tool.
| PLAN | PRICE | WHAT YOU GET |
|---|---|---|
| Free | $0 /mo | 3 channels, limited posts |
| Essentials | $5 /channel/mo | billed annually |
| Team | $10 /channel/mo | billed annually, collaboration |
Scheduling across platforms — and anyone who wants Buffer to do the heavy lifting in this category.
Skip it if you need deep AI content repurposing rather than straightforward scheduling and publishing. — if that's a dealbreaker, see every scheduling & publishing tool we've tested.
- Is Buffer worth it in 2026?
- Boring, reliable, and exactly what most creators need. We rate it 8.2/10, and it's the strongest pick for scheduling across platforms.
- How much does Buffer cost?
- Buffer lists Free at $0/mo, Essentials at $5/channel/mo, Team at $10/channel/mo. List prices change often, so confirm with the vendor before you buy.
- What are the downsides of Buffer?
- Newer platforms get supported on Buffer time AI assist is basic
- How did BestCreates review Buffer?
- Editorially reviewed: Evaluated against our documented editorial framework — features, ease of use, pricing accuracy, support and integrations — using vendor documentation, pricing pages and published user evidence rather than hands-on testing. The score is relative to the other tools we cover in this category.
Editorially reviewed. Evaluated against our documented editorial framework — features, ease of use, pricing accuracy, support and integrations — using vendor documentation, pricing pages and published user evidence rather than hands-on testing. Read our review standards.
BestCreates is written and edited by Carlos Gil. Every tool is assessed against the same documented framework — the jobs creators hire it for, ease of use, pricing accuracy, support and integrations — and each review states in the open how it was assessed.
LAST CHECKED SEP 16, 2026
SIGNED BY CARLOS GIL · FOUNDER & EDITOR IN CHIEF · OUR DISCLOSURE POLICY