ElevenLabs vs Synthesia: AI voice or an AI presenter for your videos?
Editorially reviewed by Carlos Gil. Prices, plan limits and terms checked on ElevenLabs' and Synthesia's official pricing pages, help centers and legal pages on 2026-10-08; both vendors' prices were re-checked on 2026-11-07. This page contains affiliate links to ElevenLabs: if you sign up through them, BestCreates may earn a commission. Synthesia links earn us nothing. Commission never changes a pick. How we make money · How we review.
Short answer: pick ElevenLabs if you need a voice, and Synthesia if you need a presenter on screen. ElevenLabs makes audio: narration from a script, a clone of your voice, dubbed soundtracks, sound effects. Synthesia makes video with a talking avatar, either one of its stock presenters or an avatar of you. For a voice over screen recordings, slides or b-roll, ElevenLabs' pricing page lists Starter at $6 a month and Creator at $22; for a video that needs a face, Synthesia's lists Starter at $19 a month ($14 billed annually) and Pro at $89 ($59 annually), the plan most weekly publishers would land on (prices checked Nov 7, 2026). Both have free plans, and both come with strings this page spells out.
| If you need... | Better fit | Starting price (Nov 7, 2026) |
|---|---|---|
| Narration over screen recordings or b-roll | ElevenLabs | $6/mo Starter, $22/mo Creator |
| A podcast intro, audio article or voice clone | ElevenLabs | $22/mo Creator for a Professional clone |
| A presenter on screen for lessons or explainers | Synthesia | $19/mo Starter, $89/mo Pro |
| Sponsored or opinion video with a presenter | Synthesia, with a personal avatar of you | $19/mo Starter includes 3 personal avatars |
Full write-ups: ElevenLabs review and Synthesia review.
The short version
- Pick ElevenLabsAFFILIATE for faceless YouTube narration, podcast intros and narrated episodes, audio dubbing, and a high-fidelity clone of your own voice.
- Pick Synthesia for course lessons and explainers where a presenter on screen matters, especially if you want an avatar of yourself instead of filming every lesson.
- Use both if you run a faceless channel and a course, or if you want ElevenLabs-quality audio work alongside avatar video. Just know that moving an ElevenLabs voice clone into Synthesia is an Enterprise-only feature.
ElevenLabs vs Synthesia at a glance
| ElevenLabs | Synthesia | |
|---|---|---|
| What it makes | AI voice and audio: text to speech, voice cloning, dubbing, music, sound effects | AI video with a talking avatar, plus dubbing, screen recording and surveys |
| Free plan | 10,000 credits a month (about 10 minutes of speech), non-commercial use only | 10 minutes of video or dubbing every month plus 500 credits; watermarked, share by link only |
| Cheapest paid plan | Starter: $6/mo, 30,000 credits | Starter: $19/mo, or $14/mo billed annually |
| Plan most creators compare | Creator: $22/mo, 121,000 credits | Pro (formerly Creator): $89/mo, or $59/mo billed annually |
| Annual discount | Pay for 10 months, get 12 | Up to 4 months free, per Synthesia's pricing page |
| Commercial use | Paid plans only | Business use is the intended use; stock avatars can't be used in paid ads |
| Clone your voice | Instant clone from Starter; Professional clone from Creator (your own voice only) | Voice cloning on all plans, with a spoken consent passcode |
| Avatar of yourself | Not covered here; ElevenLabs is audio-first | Personal avatars: 3 on Starter, 5 on Pro, with a recorded consent video |
| Dubbing | Audio dubbing into 90+ languages, per ElevenLabs' docs; watermarked on Free | Video dubbing into 70+ languages on self-serve plans, optional lip-sync |
| What you keep | You retain rights to your output; audio downloads | You own your videos and can export MP4 on paid plans; avatars can't be exported |
| Training on your content | Yes by default under the terms; you can opt out in account settings | Usage data improves the service; customer data stays within your instructions and consent |
Job by job
Voiceover for YouTube or faceless channels
This is ElevenLabs' home turf. You paste a script, pick a stock voice or your own clone, and export audio to drop into your editor. ElevenLabs' pricing page estimates about 30 minutes of text-to-speech on Starter and about 121 minutes on Creator, and text costs roughly one credit per character on its multilingual models. A weekly 10-minute faceless video fits Creator with room for retakes. Starter gets tight fast.
Two things to check before you build a channel on it. First, the free plan is non-commercial under ElevenLabs' terms, so a monetized channel needs a paid plan from day one. Second, credits regenerate with your billing cycle, and paid plans roll unused credits over for up to two months. Cancel or downgrade and the unused paid credits are gone.
Synthesia can make a voice-only video, but you'd be paying for an avatar platform to use its narrator. If you also edit your narration against screen recordings, an editor like Descript belongs in the stack: see our Descript review.
Podcast narration
For narrated shows, audio articles, cold opens and ad reads, ElevenLabs is the fit. Its Studio projects (3 on Free, 20 on Starter, per the pricing page) are built for long-form narration, and a Professional Voice Clone of your own voice can cover episodes you don't have time to record. ElevenLabs recommends 30 minutes to 3 hours of clean audio to train that clone, and says fine-tuning usually takes 3 to 6 hours.
Synthesia isn't an audio podcast tool. It's only relevant if your "podcast" is a video show with a presenter.
Course and explainer videos with an on-screen presenter
This is Synthesia's job. You write a script, choose an avatar, add slides or screen recordings, and Synthesia renders the presenter speaking it. Credits drive the cost: Synthesia says a typical finished video uses about 100 credits per minute, on top of the 10 free minutes every plan gets each month. By its help center math, Starter (1,750 credits a month including the base 500) covers about 27 minutes of finished video a month, and Pro (6,500 credits) covers about 75. Its pricing page is more cautious: about 12 extra minutes on Starter and 60 on Pro, on top of the free 10.
The detail that matters most for creators: stock avatars are limited to neutral, educational content. Synthesia's help center says stock avatars can't endorse products, deliver opinions, reference real people, companies or current events, or cover medical, legal, financial, news or political topics. Its licensing page also bars stock avatars from any paid promotion, including paid YouTube, Instagram and TikTok ads. A course lesson on spreadsheet formulas is fine. A sponsored review or an opinion explainer needs a personal avatar of you, which is available from Starter.
If you're weighing avatar tools, compare Synthesia with HeyGen too: HeyGen review.
Dubbing and localization
Both dub, in different ways. ElevenLabs translates the audio of a video while trying to keep the original speakers' voices, and its docs list 90+ languages. Dubbing costs 2,000 credits per minute with a watermark or 3,000 without, per language, so it eats a Creator plan quickly: a 10-minute video into one language is about 30,000 credits. Dubs made on the Free plan are always watermarked.
Synthesia dubs uploaded video files or YouTube links into 70+ languages on self-serve plans, with voice and accent preservation and optional lip-sync (which doubles the credit cost). Synthesia's pricing page estimates up to 16 extra minutes of dubbing a month on Starter and 78 on Pro. One-click translation of whole Synthesia projects into 140+ languages is listed as an Enterprise feature.
Our read: if you only need the audio track (podcast, voice-only YouTube), ElevenLabs. If you need the on-screen mouth to match, Synthesia's lip-sync dubbing is the documented option of the two.
Voice cloning
ElevenLabs has two tiers. Instant Voice Cloning (Starter and up) needs 1 to 2 minutes of audio, and you confirm you have the right and consent to clone the voice. Professional Voice Cloning (Creator and up, one slot) needs much more audio and a verification step, and ElevenLabs says you can only clone your own voice, even with someone else's consent. Another person can make their own clone and share it with you.
Synthesia lists voice cloning on all plans. The speaker reads a randomly generated passcode aloud as consent before the clone is generated. A personal avatar also comes with your voice cloned automatically, per Synthesia's avatar page.
Pricing, plan by plan
ElevenLabsAFFILIATE (USD, before taxes; annual billing = monthly price x 10; checked Nov 7, 2026 on ElevenLabs' pricing page, as served to a plain request and as rendered in a browser)
| Plan | Monthly | Annual (per month) | Credits/month | Notes |
|---|---|---|---|---|
| Free | $0 | n/a | 10,000 | Non-commercial; no voice cloning; dubbing watermarked |
| Starter | $6 | $5 | 30,000 | Commercial licence, Instant Voice Cloning, 20 Studio projects |
| Creator | $22 | $18.33 | 121,000 | Adds Professional Voice Cloning (1 slot) |
| Pro | $99 | $82.50 | 600,000 | 192 kbps audio, 44.1 kHz PCM via API |
Scale ($299, 1.8 million credits, 3 seats and 3 Professional clones) and Business ($990, 6 million credits, 10 seats and 10 clones) add seats and more clone slots. On Nov 7 the pricing page also showed first-month prices of $1 for Starter and $11 for Creator, then the list prices above. That looks like a limited offer, so plan around the list price.
Synthesia (USD; every plan includes 10 minutes of video or dubbing, 3 survey responses and 500 credits each month)
| Plan | Monthly | Annual (per month) | Extra credits | Notes |
|---|---|---|---|---|
| Basic (free) | $0 | n/a | none | 9 avatars, watermark, share link only |
| Starter | $19 | $14 | 1,250/mo | MP4 download, no logo, 125+ avatars, 3 personal avatars |
| Pro | $89 | $59 | 6,000/mo | 180+ avatars, 5 personal avatars, branded pages, interactive video |
| Enterprise | Custom | Custom | Custom | Unlimited minutes, full avatar library, 1-click translation |
Synthesia's free minutes are monthly, not a one-time trial. Pro also comes in 2x to 8x credit tiers ($176 to $676 a month billed monthly, or $117 to $448 a month billed annually). On monthly billing, Synthesia currently shows a lower first month: $9 on Starter and $49 on Pro (checked 2026-11-07).
Which is cheaper for 10, 40 or 100 minutes a month?
ElevenLabs, at every volume, because it sells audio and Synthesia sells finished video. The table uses each vendor's own estimates (checked Nov 7, 2026): ElevenLabs' pricing page lists about 10, 30, 121 and 600 minutes of speech on Free, Starter, Creator and Pro; Synthesia's lists about 12 extra video minutes on Starter and 60 on Pro, on top of 10 free minutes each month. Leave 10% for retakes. Real usage varies.
| Finished minutes a month | ElevenLabs (voice only) | Synthesia (avatar video) |
|---|---|---|
| 10 | Starter $6 (Free covers 10 minutes but is non-commercial) | Starter $19, or $14 billed annually (Basic is free but watermarked, with no MP4 download) |
| 40 | Creator $22 (Starter's 30 minutes falls short) | Pro $89, or $59 billed annually |
| 100 | Creator $22 (about 121 minutes) | Pro at 12,000 credits: $176, or $117 billed annually (Pro's base 6,000 credits cover about 70 minutes with the free 10) |
The 100-minute Synthesia figure is our estimate from its roughly 100 credits per minute. It prices a different thing: a rendered presenter video, not an audio file you still have to edit.
Example: 4 ten-minute explainer videos a month
Example only. Assumptions: 40 minutes of finished video a month; US pricing on 2026-11-07 (both); no promotions; 10% extra usage for retakes and edits; ElevenLabs at its own estimate of about 1,000 credits per minute of speech; Synthesia at about 100 credits per minute of finished avatar video; no dubbing; editing software not included.
| Setup | Usage | Plan needed | Monthly billing | Annual billing (per month) |
|---|---|---|---|---|
| Faceless: ElevenLabs narration over screen recordings and b-roll | ~44,000 credits | ElevenLabsAFFILIATE Creator (Starter's 30,000 falls short) | $22 | $18.33 |
| Presenter: Synthesia avatar for all 40 minutes | 10 free minutes + ~3,400 credits | Synthesia Pro (Starter covers ~27 minutes) | $89 | $59 |
| Both: Synthesia presenter, plus ElevenLabs for a separate faceless channel or podcast | As above | Creator + Pro | $111 | $77.33 |
What moves the number: dub all four videos into one more language and ElevenLabs needs about 120,000 more credits (pushing you to Pro at $99), while Synthesia's Pro allowance may absorb it, depending on lip-sync. Cut output to 2 videos a month and ElevenLabs Starter or Synthesia Starter starts to work.
Rights, consent and your data
Commercial use
ElevenLabs' terms are plain: free users may only use the service for non-commercial purposes, and paid users may use it commercially, subject to its Prohibited Use Policy. You retain rights to your output.
Synthesia's acceptable use policy says to use the service for business needs, not personal use. The stricter limits are on stock avatars: no paid ads, no endorsements, no opinion or current-events content. Custom avatars follow the agreement you have with the person depicted, which for a personal avatar is you. The free Basic plan is watermarked and can't download MP4s, so in practice publishing starts on Starter.
Consent rules for clones and avatars
ElevenLabs bans replicating another person's voice without consent or legal right, deceiving people about whether a voice is AI, and impersonating political candidates even with authorization. Synthesia requires a consent video for personal avatars, biometric consent, and says it won't create avatars of anyone without their explicit consent, including celebrities and politicians.
AI training and what you keep
ElevenLabs' terms grant it a perpetual licence to use your content, including your voice, to improve its services and build new products. It says it won't commercialize your voice on a standalone basis without permission, and you can opt out of training in the "Data use" settings. The opt-out isn't retroactive.
Synthesia's customer terms say you own your inputs and outputs, and that usage data improving the service can't go beyond your instructions or an avatar subject's consent. Your custom avatar and voice are yours alone, but avatars can't be exported. If you leave Synthesia, you keep your MP4s, not your digital twin.
Which one fits
- ElevenLabs fits faceless YouTubers, podcasters, audiobook and newsletter-to-audio creators, and anyone who needs a voice clone of themselves. Skip it if what you actually need is a face on screen.
- Synthesia fits course creators, coaches and educators making evergreen lessons, product walkthroughs and multilingual explainers. Skip it if your content is opinion, reviews, sponsored or news-driven and you won't make a personal avatar, because stock avatars aren't allowed to do that work.
- Both fit creators running two formats, like a faceless channel and a paid course.
- Neither fits if you already film yourself and want more output from that footage. Look at editing and repurposing tools instead: the best AI clipping tools and our Descript review.
What would change this: if Synthesia opens stock avatars to paid ads or opinion content, or if ElevenLabs bundles a presenter video product that matches Synthesia's on documented features, the overlap grows and this becomes a straight price fight. More options in AI tools for creators.
SOURCES (CHECKED OCT 8 TO NOV 7, 2026)
| Claim | Source URL | Checked |
|---|---|---|
| ElevenLabs Free $0 (10k credits), Starter $6 (30k), Creator $22 (121k), Pro $99 (600k), Scale $299, Business $990; Starter adds commercial licence, Instant Voice Cloning, 20 Studio projects, Dubbing Studio; Creator adds Professional Voice Cloning; Free has 3 Studio projects | https://elevenlabs.io/pricing | 2026-11-07 |
| ElevenLabs Scale 1.8M credits / 3 seats / 3 Professional clones, Business 6M credits / 10 seats / 10 clones; first-month $1 Starter and $11 Creator shown on the plan cards | https://elevenlabs.io/pricing | 2026-11-07 |
| ElevenLabs TTS minutes ~10/~30/~121/~600 by plan; 74 languages; 192 kbps on Pro+ | https://elevenlabs.io/pricing (compare table) | 2026-11-07 |
| ElevenLabs annual = monthly x 10 ($5, $18.33, $82.50 per month) | https://elevenlabs.io/pricing (FAQ) | 2026-11-07 |
| ElevenLabs credit costs: TTS ~1 credit/char; dubbing 2,000 (watermark) / 3,000 (no watermark) credits per minute | https://elevenlabs.io/pricing (FAQ) | 2026-11-07 |
| ElevenLabs rollover up to 2 months on paid plans; forfeited on downgrade/cancel; none on Free | https://elevenlabs.io/pricing (FAQ) | 2026-11-07 |
| ElevenLabs free users non-commercial only; paid users commercial; you retain rights in Output; perpetual licence to use Content to improve services; won't commercialize your voice standalone without permission; training opt-out via "Data use" | https://elevenlabs.io/terms-of-use (Last Updated 31 March 2026) | 2026-10-08 |
| ElevenLabs bans cloning others' voices without consent, deceiving about AI voices, impersonating political candidates | https://elevenlabs.io/use-policy (Last Updated 17 August 2026) | 2026-10-08 |
| ElevenLabs PVC: own voice only, verification required, 30 min to 3 hrs audio, 3-6 hrs fine-tuning, slots by plan (none on Free/Starter, 1 on Creator/Pro) | https://elevenlabs.io/docs/eleven-creative/voices/voice-cloning/professional-voice-cloning | 2026-10-08 |
| ElevenLabs IVC: 1-2 minutes of audio; confirm right and consent | https://elevenlabs.io/docs/eleven-creative/voices/voice-cloning/instant-voice-cloning | 2026-10-08 |
| ElevenLabs dubbing 90+ languages; Free dubs watermarked; charged per minute per language | https://elevenlabs.io/docs/eleven-creative/products/dubbing | 2026-10-08 |
| Synthesia Basic $0 (10 min video/dubbing, 3 survey responses, 500 credits monthly, watermark, share link); Starter $19 monthly / $14 annual (1,250 extra credits); Pro $89 monthly / $59 annual (6,000 extra credits); Enterprise custom; Pro 2x-8x $176-$676 monthly / $117-$448 annual; first month $9 (Starter) / $49 (Pro) on monthly billing; about 12 / 60 extra minutes a month on top of the free 10 | https://www.synthesia.io/pricing | 2026-11-07 |
| Synthesia avatars 9/125+/180+/240+; Starter download and logo removal; MP4 1080p; dubbing 70+ languages self-serve, lip-sync 2x credits; 1-click translation Enterprise; up to 16/78 dubbing minutes Starter/Pro | https://www.synthesia.io/pricing (compare table) | 2026-10-08 |
| Synthesia Oct 1 2026 change: Creator renamed Pro, every plan gets 10 min video + 3 survey responses + 500 credits monthly | https://help.synthesia.io/en/articles/17217419-what-s-changing-in-synthesia-plans-on-october-1-2026 | 2026-10-08 |
| Synthesia credits: Starter 1,750/mo, Pro 6,500/mo; ~100 credits per minute of finished video; annual plans get credits up front | https://help.synthesia.io/en/articles/11972627-what-are-credits-and-how-do-they-work-on-self-serve-plans | 2026-10-08 |
| Synthesia personal avatars: Starter 3, Pro 5, Enterprise unlimited; consent recording and biometric consent | https://help.synthesia.io/en/articles/9453224-how-do-i-create-my-personal-avatar-from-a-video | 2026-10-08 |
| Synthesia custom avatars available Starter and above | https://help.synthesia.io/en/articles/15197011-which-avatar-type-is-right-for-me | 2026-10-08 |
| Synthesia stock avatar licence: no paid ads (YouTube, Instagram, Facebook, TikTok, programmatic, TV); custom avatars follow your consent agreement | https://help.synthesia.io/en/articles/6341928-synthesia-video-licensing | 2026-10-08 |
| Synthesia stock avatars limited to neutral, educational content; no endorsements, opinions, real companies, current events, medical/legal/financial/news/political | https://help.synthesia.io/en/articles/11517389-why-can-t-i-use-stock-avatars-for-my-content | 2026-10-08 |
| Synthesia voice cloning on all plans; consent passcode read aloud | https://help.synthesia.io/en/articles/8612891-how-do-i-clone-my-voice-in-synthesia | 2026-10-08 |
| Synthesia ElevenLabs PVC transfer is Enterprise only | https://help.synthesia.io/en/articles/9610471-how-do-i-transfer-my-elevenlabs-professional-voice-clone-pvc-to-synthesia | 2026-11-07 |
| Synthesia voice types: stock voices, custom clone, personal avatar clone, transferred ElevenLabs PVC | https://help.synthesia.io/en/articles/15516270-what-voice-options-does-synthesia-offer | 2026-11-07 |
| ElevenLabs Image & Video: image-to-video with third-party models (Veo 3.1 and others); Image & Video listed on Starter and up | https://elevenlabs.io/image-video and https://elevenlabs.io/pricing | 2026-11-07 |
| Synthesia custom avatar/voice exclusive to you | https://help.synthesia.io/en/articles/9490143-who-has-access-to-my-custom-avatar-voice | 2026-10-08 |
| Synthesia: no avatars without explicit consent (celebrities, politicians); personal avatar includes cloned voice | https://www.synthesia.io/features/custom-avatar | 2026-10-08 |
| Synthesia customer owns Customer Data; usage information improves service within limits; avatars can't be exported; consent required for custom avatars | https://www.synthesia.io/legal/customer-terms-of-service (Effective July 20, 2026) | 2026-10-08 |
| Synthesia AUP: business use, not personal; stock avatar ad and endorsement restrictions | https://www.synthesia.io/legal/acceptable-use-policy | 2026-10-08 |
| Synthesia biometric data used to generate and fine-tune your avatar; consent required | https://www.synthesia.io/legal/privacy-policy (Effective October 1, 2026) | 2026-10-08 |
- +Voice quality is a clear category leader
- +Multilingual dubbing is uncanny
- +Stable + decent latency for real-time use
- −Ethics of voice cloning are on you
- −Pricing scales fast with usage
- +Avatars now have real micro-expressions
- +Multilingual at scale
- +60+ video templates on every plan (brand kits are Enterprise-only)
- −Still in the uncanny valley for some viewers
- −Expensive for what it is
- Is ElevenLabs cheaper than Synthesia?
Yes on list price: ElevenLabs Creator is $22 a month versus $89 for Synthesia Pro. They buy different things, though. In our 40-minute Example, a faceless setup on ElevenLabs costs $22 a month, while an avatar presenter on Synthesia costs $89 (or $59 billed annually).
- Can ElevenLabs make video?
Not presenter video. ElevenLabs lists an Image & Video product on its pricing page from Starter up, and its image-to-video page animates a picture using third-party models such as Veo 3.1. That makes short generated clips. We found no script-to-avatar presenter product on its pricing or image-to-video pages (checked Nov 7, 2026), which is Synthesia's job.
- Does Synthesia use ElevenLabs voices?
Only if you bring one. Synthesia's help center lists four voice types: stock voices, your own clone, the clone made with a personal avatar, and an ElevenLabs Professional Voice Clone transferred in. The transfer is Enterprise only, and it doesn't say its stock voices come from ElevenLabs (checked Nov 7, 2026).
- Which is cheaper for 10, 40 or 100 minutes a month?
ElevenLabs at every volume, but it sells audio, not finished video. By each vendor's own estimates: 10 minutes is $6 (ElevenLabs Starter) versus $19 (Synthesia Starter); 40 minutes is $22 (Creator) versus $89 (Pro); 100 minutes is $22 (Creator) versus about $176 (Synthesia Pro at 12,000 credits). Prices checked Nov 7, 2026, monthly billing.
- Can I use the free plans for monetized content?
ElevenLabs' terms limit free users to non-commercial use, so a monetized channel needs a paid plan. Synthesia's free Basic plan adds a watermark and doesn't allow MP4 downloads, so publishing realistically starts at Starter.
- Can I clone someone else's voice?
ElevenLabs' Professional Voice Cloning is limited to your own voice, even with consent. Instant clones require you to confirm you have the right and consent. Synthesia requires the speaker to read a consent passcode aloud before a clone is generated.
- Can I use a Synthesia avatar in YouTube or Instagram ads?
Not a stock avatar. Synthesia's licensing page bars stock avatars from paid ads on YouTube, Instagram, Facebook, TikTok and elsewhere. A custom avatar of yourself follows your own consent and Synthesia's content policies.
- Can I use my ElevenLabs voice clone in Synthesia?
Synthesia supports transferring an ElevenLabs Professional Voice Clone, but its help center says that's Enterprise only. On self-serve plans, use Synthesia's own voice cloning or upload audio you made elsewhere.
- Does ElevenLabs train on my voice?
Its terms give it a licence to use your content to improve its services unless you opt out in the "Data use" settings. The opt-out applies from when it's processed, not to earlier use.
Keep reading.
- FULL REVIEWElevenLabs review9.0 / 10
- FULL REVIEWSynthesia review7.5 / 10
- CATEGORYAll ai creators reviews
